DR. KRISTEN POE

Health Boss

Functional Medicine Naprapathic Doctor & Board Certified Sexologist
 

Meet the Inner Circle

Behind every elevated brand is a trusted inner circle.

Fernando “Donnie” Poe

Chief of Strategy and Growth

The mind behind the numbers, the strategy behind the expansion, and the steady force guiding the next evolution of Health Boss.

With over two decades in the Financial Services industry, Donnie has built a career grounded in strategy, integrity, and leadership. Beyond finance, his true passion lies in health, fitness, and personal growth. A dedicated weightlifter, yogi, rucker, and hiker, he believes physical fitness is the foundation of a high-performance life. His interest in men’s fashion and watches reflects his appreciation for craftsmanship, discipline, and refined detail.

For Donnie, true wealth extends far beyond financial success—it’s measured by health, relationships, wisdom, and time. A lifelong learner, he is committed to continuous self-mastery and inspiring others to live with purpose, consistency, and intention.

Justine Sama

Brand Alchemist

Justine is a Licensed Physician Assistant with extensive experience in Dermatology and a dynamic Wellness Entrepreneur. She is the founder of MUSE Reel Media, a creative agency that helps brands build a powerful social media presence through thoughtful, intentional content creation. Blending medical expertise with digital strategy, Justine brings a rare combination of science, creativity, and business acumen to everything she touches. With a keen eye for design and event planning, she is known for her meticulous attention to detail—dotting every “i,” crossing every “t,” and ensuring every experience is flawlessly and thoughtfully executed. She is a true visionary, elevating brands, experiences, and people alike.

Eneida Alvarado

Brand Alchemist

Eneida is a Nationally Certified Fitness Instructor, Biohacker, and Wellness Entrepreneur known for her commitment to excellence and high-performance living.

With a former two-plus decade career as a Probation Officer, she embodies critical and strategic thinking, bringing a rare level of insight, discipline, and leadership into everything she does. She empowers others to elevate their health, energy, and vitality through science-driven training, mindset mastery, and cutting-edge wellness practices. With a deep passion for movement and biohacking, Eneida creates transformative experiences that optimize the body, sharpen the mind, and unlock human potential. She is an extraordinary human, both personally and professionally, and a true embodiment of modern wellness leadership.